Sales is an essential part of any business. Without a sales and marketing plan, it is difficult to create a consistent pipeline of customers. The thought of sales can conjure up images of cold calling and power hours of selling. The route to successful sales is simple – speak to the right people, on the right day, about the right subject. When you do that  and  make it easy to say yes, you’ve got a formula for success. I am going to share with you the most productive sales calls you can do and how to create a pipeline of sales activity that generates business.