Smarketing Month – Week 5 – CONTENT CREATION

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Smarketing Month – Week 5 – CONTENT CREATION

May 31 @ 2:00 pm - 2:45 pm

The world is a noisy place. The consensus seems to be that content is key to success with digital marketing, yet I don’t agree with this. How many “guides to getting through interview” can the world really stand? Good content stands out from the noise because of context.
  • What does good content look like and in what context is it valuable?
  • Getting clear on the one reason people will pay attention to you
  • Examples and ideas of good content (and a couple of epic fails)
  • How to turn engagement into action
Open chat