Smarketing – Week 4: Social Proof and Recommendations

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Smarketing – Week 4: Social Proof and Recommendations

May 26 @ 2:00 pm - 2:45 pm

Social media has been around for long enough that we can no longer call it new. The power social gives to individuals and communities drives a recommendation (and cancel) culture. Harnessing social proof, case studies and recommendations will help your future prospects choose you. Ultimately the goal is to make it easy to say yes.
  • Case studies – formats and sharing your successes
  • Getting recommendations and using multimedia
  • How and where to share your recommendations
  • The power of client and candidate testimony
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